Why merino
What 100% merino does against your skin.
GREEN GRASS
Whim is an independent golf brand making 100% Merino wool apparel, proudly in the USA. Using wool sourced from centuries-old, RWS-certified sheep ranches in Wyoming, Colorado, and Nevada, each piece embodies American heritage, natural performance, and classic tailoring. Founded by Will Gisel and Colin Heaberg in 2019, today Whim Golf shirts are sold at top golf clubs around the country, from Yellowstone Club to Nantucket Golf Club.